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BASF developed unique, innovative PigmentViewer software

May 26/2011

(BASF) -- Formulating new shades in the coatings industry is complex and time-consuming, and lots of different factors have to be taken into account. The unique, innovative PigmentViewer software developed by BASF, which has now been launched on the market, offers customers the opportunity for early-stage decision findings in pigment selection.


The computer-animated visualization gives a realistic color impression and allows coated surfaces to be viewed in three dimensions. With just a few mouse clicks, the customer can either use the general pigment overview or the filter function to select specific pigments from the BASF range and visualize them on different substrates. Also, two different pigments can be directly compared to each other on the very same object.


A useful feature of the PigmentViewer is that it combines a graphic presentation of CIELAB color coordinates with extensive technical information on the pigments. Additionally this new software also provides access to product data sheets and other technical details such as reflectance curves.


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