(BASF) -- BASF has received the International German PR Award 2011 in the category ⌠Community Communication for its internal online business network connect.BASF. The prize is awarded every year by the German Public Relations Society (DPRG) together with the F.A.Z. Institute and is considered to be the most renowned German communications award.
⌠Over the past year, BASF has increasingly focused on internal Social Media, and we are now very happy to see our efforts being recognized, said Elisabeth Schick, Senior Vice President Corporate Communication & Government Relations BASF Group. ⌠connect.BASF helps BASF employees worldwide to build networks, exchange knowledge and cooperate more efficiently. In this way, the platform contributes to the innovative strength and competitiveness of our company.
BASF also won the European Digital Communications Award announced by the Quadriga University of Applied Sciences in Berlin in the category ⌠Internal Communication in September and in April the German Award for Online Communication of the German PR magazine pressesprecher in the category ⌠Internal Online Communication.