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(BASF) -- BASF gave a progress
report on its integrated farmer-focused approach to agricultural sustainability,
first announced in September 2009. Milestones included the assurance of a new
method for the comparative assessment of sustainability in agriculture, the
creation of a new business pillar charged with developing solutions for resource
and stress management and the introduction of integrated solutions to growers’
needs. The company also gave an update on the rapid advancement of its plant
biotechnology trait pipeline.
The company also announced
a sales target of ?6 billion by 2020 for its Crop Protection business. One
important pillar of the division’s business will remain mature markets in
Europe, North America and Japan. But the company expects even stronger growth
from emerging markets. Latin America plays a major role in this growth strategy.
Other emerging markets, particularly in Asia, are expected to see significant
momentum.
mrcplast.com
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