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Soft drink producers to reduce packaging waste

February 01/2012

(polyestertime) -- Soft drink manufacturers are on track to reach zero waste to landfill by 2015 - however, maintaining product quality remains a key challenge. 

This was the conclusion of a recent report recent report from the British Soft Drinks Association (BSDA) that reviewed the sector's sustainability progress - the Soft Drinks Industry Sustainability Strategy, launched in 2008.

The report builds on tough ambitions for waste reduction, as well as those included within phase 2 of WRAP's Courtauld Commitment.


Setting out packaging waste reductions already achieved by the sector, the study outlines how drinks manufacturers can further reduce the impact of their packaging and work towards waste prevention. 

Brands like Coca-Cola and Pepsico tend to go for a "blended PET and degradable solution" while also investing in plant-derived plastics and selling it as an alternative to oil as it has no degradability issues. 

Last year Coca-Cola launched a plant bottle for its 500ml products. Featuring 25% recycled content, it includes up to 22.5% of PET derived from renewable plant sources rather than hydrocarbons from petrochemical sources - saving more than 60,000 barrels of oil each year.

Author:Anna Larionova
Category:General News
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