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Unilevers new sustainable packaging goals bad for PVC

November 19/2010

(Plastics Today) -- Unilever, one of the world's largest brand owners of FMCGs, plans to reduce its product packaging weight by a third in the next 10 years and do away with PVC as much as possible by 2012. Bioplastics are of interest but not yet truly viable nor particularly sustainable, it says.


Unilever currently uses around 2 million tons of packaging a year, it says. The Sustainable Living Plan is multi-faceted with separate goals for reducing water use, increasing its use of renewable resources, and also goals for reduced use of packaging and increased recycling of the packaging it does use.


The new plan is said to be part of a strategy to "decouple future growth from environmental impact." Its goals including cutting the environmental footprint of its products in half and sourcing 100% of its agricultural raw materials sustainably.


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