(BASF) -- BASF opened its new Polyurethane
(PU) Solutions System House in Dubai with an official ceremony. About 150 guests
from business, government, customers and neighbors alike joined the event at the
just recently completed BASF site in Dubai Industrial City (DIC). Wayne T.
Smith, President BASF Polyurethanes, stated: “This investment further emphasizes
the significance of this region for BASF and demonstrates that we are prepared
to accompany our customers’ growth in all regions of the world and desire to be
their preferred partner of choice. In Dubai, we will strengthen existing
customer relationships and implement our proven worldwide strategy of locally
operated, customer-oriented System Houses. This step once again shows that we
are continuously expanding our leading position in the polyurethane market.”
BASF’s global network of 38 System Houses, together with its production
sites for the main precursors and basic products, makes BASF the only
polyurethane manufacturer who can reliably provide its customers around the
globe with locally manufactured products.
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