MOSCOW (MRC) -- Styron, the global materials company and manufacturer of plastics, latex and rubber, has announced it has changed its name to Trinseo, effective February 1, 2015, said the producer in its press release sent to MRC.
The name Trinseo comes from the word "intrinsic," meaning something is essential and belonging by its nature. The new company name reflects how Trinseo’s technologies and materials play an intrinsic role in the innovative and sustainable solutions that its customers require in developing the next generation of products.
"The name Trinseo captures our commitment to deliver materials that provide intrinsic value to our customers’ products," said Chris Pappas, President and CEO of Trinseo. "Customers approach us for help with complex material challenges, and we collaborate and innovate with them to design new applications and products together. Our new name of Trinseo better reflects our breadth as a growing company with broad global reach and a diverse portfolio of materials and technologies."
The company will maintain the gold arrow icon in its new logo, along with its current color palette and tagline of "Materials. Powering Ideas." The company had previously changed the name of some legal entities; all legal entities around the world have now been renamed as Trinseo.
As MRC informed before, in October 2014, Trinseo announced that it would realign its business divisions, creating two new business groups called Performance Materials and Basic Plastics and Feedstocks.
The Performance Materials division will include the following reporting segments: Rubber, Latex and Performance Plastics (consisting of the Automotive and Consumer Essential Markets businesses). The Basic Plastics and Feedstocks division will also represent a separate segment for reporting purposes and will include the following businesses: Styrenic Polymers (Polystyrene, ABS, SAN), Polycarbonate, and Styrene Monomer.
Trinseo is a leading global materials company and manufacturer of plastics, latex and rubber, dedicated to collaborating with customers to deliver innovative and sustainable solutions. Trinseo’s technology is used by customers in industries such as home appliances, automotive, building & construction, carpet, consumer electronics, consumer goods, electrical & lighting, medical, packaging, paper & paperboard, rubber goods and tires. Trinseo had approximately USD5.3 billion in revenue in 2013, with 19 manufacturing sites around the world, and approximately 2,100 employees.
MRC