MOSCOW (MRC) -- As the Official Carbon Partner of the Sochi 2014 Organizing Committee, the Dow Chemical Company is partnering with a key customer in Russia to implement industrial enhancements and promote a consumer-facing campaign that is expected to result in substantially lower greenhouse gas (GHG) emissions for years to come, as per GV.
Delivering on the commitment to enable Olympic and Paralympic Winter Games with minimal impact on climate in Russia, Dow has launched a program in partnership with the strategic customer Profflex that can enable substantial reductions in greenhouse gas (GHG) emissions over the next decade, targeting buildings and households within the Russian Federation.
Dow’s approach to this program is two-fold. First, tailor-made Voratherm polyurethane systems produced by Dow Izolan in Vladimir, Russia, enabled the incorporation of a less GHG-intensive blowing agent into the formulation for its customer’s polyurethane straw foam and gun foam insulation products. This replacement is expected to result in a reduction of the product’s carbon footprint by over 500,000 t of CO2 equivalent emissions over the next two years.
Second, the company has launched a consumer-facing campaign to promote the domestic usage of polyurethane-based insulating sealant in window installations to reduce sources of cold air infiltration, ensuring lower energy consumption by making residences more energy efficient throughout the country. Leading an unprecedented initiative in Russia, 100,000 cans of insulating foam sealant will be provided free-of-charge to homeowners who decide to replace obsolete windows with new ones that utilize proper insulation technology – each can of insulating foam helps reduce GHG emissions by at least 3 t over 10 years, says Dow. From now through October 2013, over 130 leading window replacement companies in all regions of Russia will be involved in this project.
"This partnership with Sochi 2014 is something that Dow is uniquely qualified to deliver", said George Hamilton, vice president, Dow Olympic Operations. "We have the expertise, the right portfolio, state-of-the-art technologies, strong partnerships, a solid 40-year presence in Russia, and an everlasting focus on more sustainable solutions to help Sochi 2014 fulfill its vision of games with minimal impact on the climate."
We remind that, as MRC reported earlier, as a part of the agreement on its sponsorship of XXX Olympic Games signed in 2010, Dow Chemical will also support the Winter Olympics in Sochi in 2014, in connection with which the company opened a representative office in Sochi in late 2012. A new company's office in Sochi will strengthen Dow's position in the Russian market, contribute to the further introduction of innovative technologies into various industries, such as construction, transport, electricity and telecommunications, wich are necessary for the development of infrastructure of the city and successful Olympic Games in Sochi.
Dow Chemical is an American multinational chemical corporation. As of 2007, it is the second-largest chemical manufacturer in the world by revenue after BASF. Dow is a large producer of plastics, including polystyrene, polyurethane, polyethylene, polypropylene, and synthetic rubber.
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